Instagram Data Usage Policy

How GrowLoop collects, uses, and protects your Instagram data in compliance with Meta's policies and your privacy rights.

Last updated: June 30, 2025

Instagram Integration & Data Access

What Instagram Data We Access

When you connect your Instagram Business account to GrowLoop, you grant us permission to access:

  • Instagram Direct Messages: To provide automated customer support responses
  • Basic Profile Information: Business name, profile picture, and account details
  • Message Sending Permissions: To send AI-generated responses to customer inquiries
  • Message Read Permissions: To understand customer inquiries and provide relevant responses

How We Use Instagram Data

  • Process customer inquiries and provide automated support responses
  • Analyze conversation patterns to improve AI response quality
  • Generate insights and analytics about customer engagement
  • Facilitate seamless integration between Instagram DMs and your business systems
  • Train our AI models to better understand customer intent and provide relevant responses

Data Protection & Security

🔒 Security Measures

  • End-to-end encryption for all data transmission
  • Secure storage with industry-standard protocols
  • Regular security audits and vulnerability assessments
  • Limited access on a need-to-know basis

🛡️ Data Minimization

  • We only collect data necessary for our services
  • No access to personal Instagram posts or stories
  • Limited to business account interactions only
  • Regular data cleanup and retention management

Your Rights & Control

🔌 Disconnect Instagram

You can disconnect your Instagram account at any time through:

  • Your GrowLoop dashboard settings
  • Instagram's app permissions settings
  • Contacting our support team at support@growloop.ai

🗑️ Data Deletion

You have the right to request deletion of your Instagram data:

  • Request data deletion through your dashboard
  • Email us at privacy@growloop.ai with your deletion request
  • Instagram data will be deleted within 48 hours
  • Other account data will be processed within 30 days
  • Some data may be retained as required by law

📊 Data Access & Export

You can access and export your data:

  • View all processed conversation data in your dashboard
  • Export conversation history and analytics
  • Request a complete data export via email
  • Data provided in machine-readable formats (JSON, CSV)

Compliance & Legal

Platform Compliance

  • Meta Platform Policy: Full compliance with Meta's Platform Terms and Developer Policies
  • Instagram API: Adherence to Instagram Basic Display API and Instagram Graph API guidelines
  • Data Protection: Compliance with GDPR, CCPA, and Indian data protection laws
  • Business Use: Limited to legitimate business communication purposes only

Data Retention Policy

Instagram Message Data

Retained for up to 2 years to improve AI responses and provide analytics. Deleted upon account closure or data deletion request.

Profile Information

Basic profile data retained while integration is active. Removed immediately upon disconnection.

Analytics Data

Aggregated, anonymized insights retained for up to 3 years for service improvement. No personally identifiable information included.

Contact & Support

For questions about Instagram data usage, privacy concerns, or data deletion requests:

Data Privacy

privacy@growloop.ai

Technical Support

support@growloop.ai

Data Protection Officer

dpo@growloop.ai

Business Address

Mumbai, Maharashtra, India