Terms of Service

Legal terms and conditions for using GrowLoop's AI-powered Instagram customer support platform.

Last updated: June 30, 2025

Agreement to Terms

By accessing and using GrowLoop's AI-powered Instagram customer support platform ("Service"), you agree to be bound by these Terms of Service ("Terms"). If you disagree with any part of these terms, then you may not access the Service. These Terms apply to all visitors, users, and others who access or use the Service.

Description of Service

GrowLoop provides an AI-powered customer support platform specifically designed for Indian D2C brands. Our Service includes:

  • Automated Instagram Direct Message responses in English and Hinglish
  • Integration with Shopify stores for real-time product information
  • COD (Cash on Delivery) order processing and support
  • AI-powered customer inquiry resolution
  • Analytics and insights dashboard
  • Human escalation and handoff capabilities

User Accounts and Registration

Account Creation

To use our Service, you must create an account and provide accurate, complete information. You are responsible for safeguarding your account credentials and for all activities that occur under your account.

Eligibility

You must be at least 18 years old and have the legal authority to enter into these Terms. By using our Service, you represent that you meet these requirements.

Business Use

Our Service is intended for business use by D2C brands, e-commerce stores, and similar commercial entities. Personal use for non-commercial purposes may be restricted.

Acceptable Use Policy

Permitted Uses

  • Using the Service for legitimate customer support purposes
  • Connecting your Instagram Business account and Shopify store
  • Processing customer inquiries and orders through the platform
  • Accessing analytics and performance insights

Prohibited Uses

You agree not to use the Service to:

  • Send spam, unsolicited messages, or promotional content
  • Violate any laws, regulations, or third-party rights
  • Transmit harmful, offensive, or inappropriate content
  • Attempt to gain unauthorized access to our systems
  • Interfere with or disrupt the Service or servers
  • Use the Service for any fraudulent or deceptive purposes
  • Reverse engineer or attempt to extract our AI algorithms

Third-Party Integrations & Platform Compliance

Instagram & Meta Platform Integration

Data Access & Permissions

By connecting your Instagram Business account, you explicitly grant GrowLoop permission to:

  • Read and respond to Instagram Direct Messages sent to your business account
  • Access basic profile information (business name, profile picture, account details)
  • Send automated AI-generated responses to customer inquiries
  • Analyze message patterns for AI improvement and business insights

Platform Compliance

  • Full compliance with Meta's Platform Terms and Developer Policies
  • Adherence to Instagram Basic Display API and Instagram Graph API guidelines
  • Limited to legitimate business communication purposes only
  • No access to personal posts, stories, or non-business related content

Your Responsibilities

  • Ensure your Instagram account complies with Instagram's Terms of Service
  • Use the Service only for legitimate customer support and business communications
  • Obtain proper consent from customers for automated responses where required
  • You may disconnect the integration at any time through your dashboard or Instagram settings

E-commerce Platform Integration

When you connect your Shopify or other e-commerce store, you authorize us to access product, order, and customer data necessary for providing automated support responses. You must comply with the respective platform's Terms of Service and API guidelines.

Data Deletion & User Rights

In compliance with Meta's requirements and privacy regulations, you have the right to:

  • Request deletion of your Instagram data by emailing privacy@growloop.ai
  • Access and export your conversation data through your dashboard
  • Disconnect your Instagram account at any time
  • Review our detailed Instagram Data Policy at growloop.ai/data-policy

Subscription and Payments

Subscription Plans

Our Service is offered through various subscription plans with different features and usage limits. Current pricing and plan details are available on our website and may be updated from time to time.

Payment Terms

  • Subscription fees are billed in advance on a monthly or annual basis
  • All payments are processed in Indian Rupees (INR) unless otherwise specified
  • Late payments may result in service suspension
  • Price changes will be communicated 30 days in advance

Refunds and Cancellation

You may cancel your subscription at any time. Cancellations take effect at the end of your current billing period. We do not provide refunds for partial subscription periods, except as required by applicable law.

Intellectual Property Rights

Our Intellectual Property

The Service, including our AI algorithms, software, design, and content, is protected by intellectual property laws. We retain all rights to our technology and innovations.

Your Content

You retain ownership of your business data, customer information, and content. By using our Service, you grant us a limited license to process this data to provide our services and improve our AI capabilities.

Service Availability and Support

Service Level

We strive to maintain 99.9% uptime for our Service, but we do not guarantee uninterrupted access. Scheduled maintenance will be communicated in advance when possible.

Customer Support

We provide customer support through email and in-app messaging during business hours (IST). Premium subscribers may receive priority support and additional support channels.

Limitation of Liability

To the fullest extent permitted by applicable law, GrowLoop shall not be liable for any indirect, incidental, special, consequential, or punitive damages, including without limitation, loss of profits, data, use, goodwill, or other intangible losses.

Our total liability for any claims arising from or related to the Service shall not exceed the amount you paid us in the twelve (12) months preceding the claim.

Governing Law and Jurisdiction

These Terms are governed by and construed in accordance with the laws of India. Any disputes arising from or relating to these Terms or the Service shall be resolved through binding arbitration in Mumbai, Maharashtra, India, in accordance with the Arbitration and Conciliation Act, 2015.

Contact Information

For questions about these Terms of Service, please contact us:

Legal & Terms: legal@growloop.ai

Data Privacy: privacy@growloop.ai

Data Protection Officer: dpo@growloop.ai

Technical Support: support@growloop.ai

Business Inquiries: hello@growloop.ai

Address: Mumbai, Maharashtra, India

Instagram Data Policy: For specific information about Instagram data usage, visit growloop.ai/data-policy

Changes to Terms

We reserve the right to modify these Terms at any time. We will notify users of any material changes by posting the new Terms on this page and updating the "Last updated" date. For significant changes, we may also provide additional notice through email or in-app notifications. Your continued use of the Service after any changes constitutes acceptance of the new Terms.